Web18, digital arm of Network18 & India’s most popular online sources for general news and information launched Blaze, A Social Media Platform where reporters of CNN IBN or its other publications/news channels would interact with consumers and also share news stories or videos of their choice.

The application also allows users to follow their favourite anchors updates on Twitter and Facebook and share comments on them.

The website also offers blogs, podcasts and citizen journalism and detailed news on areas of one’s interest through special sections like IBN Politics, IBN Movies, IBN Sports and IBN Trends.

IBNlive.com is claimed to receive 30 million page views a month and offer real time news in a variety of formats including video-on-demand, audio and live-streaming.

Lakshmi Narasimhan, CEO, Web18 said, “IBN News Live is the only complete Indian news-site which offers its viewers a diversity of features like VOD, podcasts, live streaming, blogs, interactives, e-mail, mobile etc. We are extremely interested in knowing our viewers point of view which has led us into the introduction of the new feature – Blaze on IBN Live.com.

Google released another new service called Google Buzz, a social networking and messaging tool designed to integrate into the Gmail .It’s like a social networking and messaging extension of Gmail.Users can share links, photos, videos, status messages and comments.

If you are already a Gmail user then Buzz have already magically appeared on your account. It adds a Buzz link and icon in with the rest of your Gmail navigation. Within Buzz you can post comments to private groups or publicly, follow people, comment on other people’s posts, email posts, share images and videos, and do some other general social networking stuff. You are free to share whatever you wish to share and many other features.

Google Buzz also allow you to import content from all the existing websites that you are using, like Picassa, Twitter and Flickr. This feature provide you full flexibility to use Google Buzz

Google Buzz Features:

• Publish your ideas to the world or just to your closest friends.
• Comments get sent right to your inbox so it’s easy to keep the conversation going.
• See thumbnails with each post, and browse full-screen photos from popular sites.
• Import your stuff from Twitter, Picasa, Flickr, and Google Reader.
• New posts and comments pop in as they happen. No refresh required.
• Buzz recommends interesting posts and weeds out ones you’re likely to skip.